Medical Identity
Dr. Phelan is a private physician who focuses on convenient and individualized medical care. The goal was to develop a complete identity system that would convey the benefits of the physician’s practice to reputable organizations such as the San Francisco 49ers and Stanford University. I developed precise, compelling designs that were flawlessly executed across all collateral including logotype, business cards, stationery, promotional cards and booklets.
- Client: Darren D.Phelan, M.D.
- Services: Concept development, execution
Athletics Logo
Designed a logotype for OMI athletic club - Grizzlie Bears. The Grizzlies are the OMI mascot, it signifies the fight for integrity and honor and the battle for right over might. It was important to present the bear as not overly aggressive or fierce, but noble and strong.
- Clients: Oakland Military Institute
- Services: Concept development, execution
Dining Room Logo
Russian American Community Services is a non-profit organization that serves meals to seniors in San Francisco. I designed a logo and a promotional poster for their Dining Room. Russian folk art on the logo symbolizes the cultural aspect of this establishment.
- Clients: RACS
- Services: Concept development, execution
Educational Logo
Russian school contracted me to design a logo and a promotional booklet for them. The school was really pleased that the logo instantly conveyed "the spiritual and educational" at the same time. The motto in the arch reads, "We appreciate the traditions. We are open to new. We hold on to eternal."
- Clients: Sts.Cyril & Methodius School
- Services: Concept development, execution