Pacifica Mothers Club
Pacifica Mothers Club is a membership organization that offers friendship and support to parents in the coastal town of Pacifica, California. I created a logo and tagline that captured the small beach community vibe while conveying the welcoming and inclusive spirit of the organization. The logo was used on a variety of promotional materials.
- Client: Pacifica Mothers Club
- Services: Concept development, execution
After the logo was complete, I was hired to redesign the PMC's webiste. The challenge was to maintain the new look and carefully integrate it within the CMS platform the club was using, which in its turn, had quite a few limitations. After careful revisions, user testing and multiple tweaking, the site was successfully launched.
